Marketing Associate (Manhattan)

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Marketing Associate -- Customer Relationship Marketing

Position Overview

The marketing associate will support and report to the customer relationship manager and will be responsible for helping to implement the customer relationship plan for a fortune 500 company. Specifically manage the implementation and monitoring of customer communications targeted at key points in the customer lifecycle. Develop and report performance against agreed upon metrics for success with the programs on a regular basis. This role will work closely with several internal teams including sales, web, customer care, and operations to ensure alignment.

Responsibilities
? Execute the lifecycle communications plan for
? Continuously test and report results from the plan
? Work across the business to ensure alignment and ongoing support for the plan
? Wok with third party to execute the customer communications plan
? Work with internal teams to ensure coordination and consistency within the customer communications across all touch points
? Integrate the overarching marketing/brand strategy into the lifecycle plan

Requirements
? Knowledge of best practices and effective touch strategies in customer communications
? Experience using qualitative/quantitative research and insights to drive program success
? Ability to maintain positive working relationships with management, employees and vendors
? Ability to lead complex projects involving various departments and functions
? Strong organization and time management skills and detail orientation
? Ability to work in a multi-tasked environment
? Ability to work successfully in a matrixed organization with competing priorities
? Must possess excellent oral and written communication skills along with strong presentation skills

Experience
? 5+ years experience in marketing, advertising and project management
? Preferred Customer Relationship Management/Lifecycle experience
? Preferred experience with subscription-based businesses (real estate, retail electricity, insurance, cable, internet, etc.)

Education
? Bachelor's Degree in marketing, advertising, communication or similar field of study

Location: ManhattanCompensation: 100-130kPrincipals only. Recruiters, please don't contact this job poster.Please, no phone calls about this job!Please do not contact job poster about other services, products or commercial interests.

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